SBS must be congratulated on gaining the Australian Broadcasting rights to the FIFA World Cup for 2018 & 2022.
With SBS also having the rights to 2014 fans of Football will be happy to know that they will get to see quality coverage on free to air TV. SBS have been excellent in providing football coverage for about 30 years now and it is good to see that they will be the ongoing broadcaster. SBS do what no other commercial station seems to be able to do when they host big sporting events and that is to show the whole game and at a later time repeat the game. They do not feel the need to go to an ad break everytime their is a break in play or ten minutes has passed. They do not feel the need to prattle on about sponsors products during a match or tell all the viewers their thoughts on upcoming TV shows. They do what is needed. I still find it amazing that the likes of Channel 9 are not able to show 40 minutes of live Rugby League or Union and not go to an ad break. On top of that SBS will also show every game of a World Cup. Not just from the Quarter-finals on and any game involving Australia. They show every game, and if two games are on at the same time, not a problem they will replay the other game.
All SBS need to do now is somehow get rights to show A-league games live, even it is only one game a week. Not everyone has Pay TV and not everyone lives in a town that has a team, Football Australia needs to realise that the best way to open their market up is to get their product to more people. The NRL have worked out how to do this with Pay TV and Free to Air, so why not the A-League.
Mate, most of the time you're not missing much with the A-League.
ReplyDeleteMaybe not, but the true way get get expansion of your code into new areas is by making your game available to everyone. The only risk the a-league would have in making one game a week on free to air is everyone knows how much Sydney and Melbourne would be favoured for coverage and they are coming up so short at the moment.
ReplyDeleteI understand what you're saying about expanding the code. I guess it just comes down to market demand. (Joe Bloggs may have the best widget ever invented, but if the public doesn't want it, they won't buy it.)
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